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2014-10-19 22:31:02

Described as "the nexus of style, culture, entertainment and beyond in Toronto" World MasterCard Fashion Week is back at David Peaut Square from October 20-25.  Held annually in March and October to showcase the next season's fashions, it was founded by the Fashion Design Council of Canada, and is now operated by IMG World.  For our coverage of last March's Fashion Week, please go here.  

Over 28,000 designers work in the city, and Toronto has the third largest design workforce in North America.  Of these, approximately sixty of them in the fashion field will be displaying their Spring 2015 offerings to their peers, the press and the general public this week.  They include Pink Tartan, Rudsak, Matthew Gallagher, Rudybois, and Vaikan.  For a full schedule of the fashion shows, seen below.  In addition, there is the option to catch some of the runway shows on World MasterCard Fashion Week's official YouTube channel.     

This hectic yet exciting week comes to an end with Fashion Saturday, presented by BMO.  It will offer an inside look at the preceding week's fashions, a special Spring/Summer 2015 highlights fashion show featuring top Canadian designers, followed by a trends presentation with style expert Afiya Francisco, Maybelline’s Grace Lee and Redken’s Cindy Duplantis.  There will also be a designer pop-up market, a chance to experience the Fashion Environment, participate in hair and makeup installations, VIP food and drinks sampling booths, and much more.  There will be three sessions (at 1pm, 4pm, and 7pm) and tickets can be purchased online.   Discounted rates for students are also available.

Susan Langdon, of the Toronto Fashion Incubator has said,

"Toronto designers have a unique voice. It's the main reason why our fashion market is doing so well." 

Judging from fashion weeks past, Ms. Langdon is quite correct.  3SHAHS is a proud supporter of Toronto designers and their unique voice, and we'll certainly be there this week to support our fellow designers.   We're looking forward to seeing you all out and about downtown enjoying World MasterCard Fashion Week!!

2014-10-19 12:07:14

2014-10-15 19:55:02

The Pantone Institute recently released its Spring 2015 colour palette, and we at 3SHAHS couldn’t be more thrilled.  Having been the world-renowned authority on colour in the fashion industry (and many other industries) for over 50 years, Pantone's new colour announcement for any upcoming season is always an anticipated and welcome treat.  


Taking a cue from nature, the Spring 2015 colours will be cooler and softer, with warm undertones.  The lead colour for Spring is Aquamarine (Pantone colour no., or pcn. 14-4313), a cool, calming shade that acts as a stress reducer. 



It is accompanied by the following list of shades that compliment and contrast with it well; Scuba Blue, Lucite Green, Classic Blue, Toasted Almond, Strawberry Ice, Tangerine, Custard, Marsala, Glacier Gray, Dusk Blue, Treetop, Woodbine, Sandstone, Titanium, and Lavender Herb.


There is a growing movement to step out and create ‘quiet zones’ to disconnect from technology and unwind, giving ourselves time to stop and be still,”


explains Leatrice Eiseman, the Executive Director of the Pantone Institute.


Color choices follow the same minimalistic, ‘en plein air’ theme, taking a cue from nature rather than being reinvented or mechanically manipulated. Soft, cool hues blend with subtle warm tones to create a soothing escape from the everyday hustle and bustle.”


These “soft, cool hues with subtle warm tones” will most certainly be inevidence in Shah Emily Noaman’s new creations for next Spring.  Keep apprised of these new offerings by checking back with the 3SHAHS site and/or subscribing to our newsletter here.   If you’d like a custom piece with any of these enchanting new colours, please don’t hesitate to contact us.  Now...bring on Spring!!!

2014-10-09 00:14:56

Our feature this week is the Rainbow Twizzler ...inspired by candy...yes candy.  



The material in this necklace consist of rainbow iridescent rice freshwater pearl, round faceted electric blue, African & crazy purple agate, air blue amazonite, floral blown glass, matted rubber, faceted crystal & acrylic, cherry quartz chip, cubed volcan red coral, peached irregular shell, lettuce green mother of pearl, oversized silver plated toggle clasp.


May your life be flavourful ~ 3SHAHS


2014-10-05 00:51:00

sunday musing 10512

2014-09-22 19:11:28

If you were born in October, then your birthstone is either Pink Tourmaline or Opal. 


Pink Tourmaline has been your birthstone since 1952, upon the suggestion of the Jewellery Industry Council.  It is a gem associated with balance, endurance, and safety.




The name comes from the Sinhalese word “Turamali” or “Thoramalli” meaning “stone attracting ash” in reference to its pyroelectric properties (when heated or compressed a different electrical charge will form at opposite ends of the crystal, aka an electrical potential).   Pink Tourmaline is believed to alleviate depression, stress, and anxiety.


First discovered on the Isle of Elba, Tourmaline was used for decorative purposes from around 27BC onward.  It entered the commercial gem industry in 1876 when George Kunz sold a green tourmaline gem to Tiffany and Co. 


Derived from the ancient Greek “Opallos,” meaning “to see a change (of colour)” and the Sanskrit word “Upala” meaning “precious stone.” Opals are the original and current birthstone of October-born babies.  The national gemstone of Australia, deposits were discovered there back in the 1870’s.   This island nation also mines 95% of the world’s precious black and white Opal.



Opals have a long history, dating back to the pre-Roman times, being mined in what is now Hungary.  The ancient Romans and those from the Orient considered Opals a symbol of love and hope, while the Arabs considered it a talisman of thieves and spies (as it was reputed to make the wearer invisible).  Its origin is featured in an Indian myth about the gods Brahma, Vishnu and Shiva, and their quest for a beautiful woman.    It was believed to help one achieve his/her full potential.  It was also thought to prevent bad health, and to help people overcome a chemical dependency.  It has also been called the Wish Stone.


We hope you enjoyed reading about October’s birthstones!

2014-09-20 23:50:02

sunday musing

2014-09-16 14:32:03

Chakras are energy centres within our bodies.  Taken from the Sanskrit “cakra” which means wheel.  Chakras are circular vortices of life-force energy forming a vacuum in the centre, drawing in anything they encounter on their particular vibratory level.   These can include light, colours, sounds, and anything that gives off an energy vibration within our environment and the universe.



Chakras were first mentioned in the ancient Hindu text the Vedas, written in Sanskrit over 3000 years ago.  However, there is some debate whether chakra theory was derived from even older Norse and Germanic traditions.   Though known in the West through the efforts of the German Idealists and the American Transcendentalists in the 19th century, a more acute understanding of chakras came by way of an Englishman, Sir John Woodroffe back in 1919.  His translation of 10th and 16th century Indian texts about chakras are contained in his book The Serpent Power.   The ideas in Woodroffe’s book later influenced the theories espoused by the Theosophist and New Age movements.


The seven main Chakras are located from the base of the spine, up along the spinal column to the top of the head.   However, there are many hundreds of other minor ones within us.  They radiate their own vibratory frequencies.   Imbalance or illness can result from any blockage to these chakras, so knowing what they represent and what can be done to keep this energy flowing freely through them is important. Yoga is a great way to balance and heal one’s chakras.  Each of the chakras is symbolized by a lotus flower, with a varying number of petals.   They also have corresponding stones that are used for clearing, revitalizing and healing.


The seven main chakras are:

The Root Chakra (Sanskrit name: Muladhara) at the base of our spine, in the tailbone area.  It is also called the Base Chakra.  It governs the adrenal gland, and its colour is red.  It represents our foundation and a feeling of being grounded, and emotionally ties in with survival issues like financial independence, money and food.   An imbalance in this chakra can result in; anemia, fatigue, lower back pain, sciatica, depression, frequent colds, cold hands and feet.  Exercises to regain balance include stomping your feet on the ground, practicing yoga to open up the lower spine, and wearing red gems and clothing. Foods for healing include anything red (apples, beets) hot spices, vegetables from the ground (potatoes and carrots), animal proteins (red meat and eggs), and red oils.  It is symbolized by a lotus with four petals.  Some of its stones include Hematite, Black Obsidian and Black Tourmaline.




The Sacral Chakra (Svadisthana) is located in our lower abdomen, about 2 inches below the navel and 2 inches in, and is also called the Spleen Chakra.  It governs the gonads, and its colour is orange.  It represents our connection and our ability to accept others and new experiences, and emotionally ties in with our sense of abundance, well-being, pleasure, and sexuality.  An imbalance in this chakra can result in; eating disorders, alcohol and drug abuse, depression, low back pain, asthma or allergies, candida & yeast infections, urinary problems, sensuality issues as well as impotency and frigidity.  Exercises to regain balance can include pelvic thrusts, yoga, hot aromatic baths, massage, and wearing orange gems and clothing.  Foods include orange coloured food (oranges, tangerines) any kind of nuts, and orange oils.  It is symbolized by a lotus with six petals.  Stone of its stones are orange Calcite, Vanadinite, and Carnelian.


The Solar Plexus Chakra (Manipura) is located, you guessed it, in our solar plexus (the upper abdomen in the stomach area).  It governs the pancreas and its colour is yellow.  It represents our ability to be confident and in control of our lives, and emotionally ties in with feelings of self-worth, self-confidence, and self-esteem.   Imbalances in this chakra can result in; digestive problems, ulcers, diabetes, hypoglycemia, constipation, nervousness, toxicity, parasites, colitis, and poor memory.  Exercises to regain balance include yoga, dancing, doing mind puzzles, detox programs and wearing yellow gems and clothing.  Foods include yellow coloured food (corn), grains and fibre, and teas (peppermint, chamomile).  It is symbolized by a lotus with ten petals.  Some of its stones are Citrine, Yellow Jasper, and Golden Calcite.


The Heart Chakra (Anahata) is located in the centre of the chest, just above the heart.  It governs the thymus, and its colour is green.  It represents our ability to love, and emotionally ties in with feelings of love, joy, and inner peace.   Imbalances in this chakra can result in; heart and breathing disorders, heart and breast cancer, chest pain, high blood pressure, passivity, immune system problems, and muscular tension.  Exercises to regain balance include bikram yoga and nature walks, and wearing green gems and clothing.  Foods include anything green, including oils.  It is symbolized by a lotus with twelve petals.  Some of its stones include Rose Quartz, Green Aventurine, and Jade.


The Throat Chakra (Visuddha) is located in our throat.  It governs the thyroid, and its colour is blue.  It represents our ability to communicate and emotionally ties in with communication, feelings of self-expression, and the truth.    Imbalances in this chakra can result in; thyroid imbalances, swollen glands, fevers and flu, infections, mouth, jaw, tongue, neck and shoulders problems, hyperactivity, hormonal disorders such as PMS, mood swings, bloating and menopause. Exercises to regain balance include shoulder stands, chanting and singing, poetry, stamp or art collecting, wearing blue gemstones and clothing.  Foods include blue juices and teas, and fruits of all kinds.   It is symbolized by a lotus with sixteen petals.   Its stones include Sodalite, Angelite, and Blue Turquoise. 


The Third Eye Chakra (Anja) is located on the forehead between the eyes.  It governs the pituitary gland and its colour is indigo.  It is also known as the Brow Chakra.   It represents our intuition, imagination, wisdom, our ability to think and to make decisions.  Imbalances in this chakra can result in; learning disabilities, co-ordination problems, sleep disorders, thyroid imbalances, swollen glands, fevers and flu, infections, mouth, jaw, tongue, neck and shoulders problems, hyperactivity, hormonal disorders such as PMS, mood swings, bloating and menopause.  Exercises to regain balance include stargazing, meditation, and wearing Indigo gems and clothing.  Healing foods include purple coloured fruits, chocolate, and lavender flavoured spices and teas, and oils.  It is symbolized by a lotus with two petals.  Its stones include Lapis Lazuli, Azarite, and Sugilite.


The Crown Chakra (Sahasrara) is the highest Chakra, and is located at the top of our head.  It governs the pineal gland, and its colour is violet or white.  It represents our ability to fully connect spiritually, and emotionally, ties in with inner and outer beauty, our connection to spirituality, and pure bliss.  Imbalances in this chakra can result in; headaches. Photosensitivity, mental illness, neuralgia, senility, right/left brain disorders and coordination problems, epilepsy, varicose veins and blood vessel problems, and skin rashes.  Exercises to regain balance include meditation, running and cardio, and wearing violet gems and clothing.  Foods are not applicable, but using violet oils, breathing fresh, clean air and being exposed to sunshine are beneficial.   It is symbolized with a lotus of a thousand petals.  Some of its stones are Amethyst, White Calcite, and White Topaz.



If you would like a beautiful piece with stones representing the 7 chakras to keep the life-force energy within you flowing freely, we are happy to help.  Please contact us with details of what you’d like or for any inquires on custom orders.


2014-09-14 08:02:58

sunday musing

2014-09-11 15:30:33

A Passion for Fashion Workshop Series, organized by Toronto Fashion Incubator (TFI) and Youth Employment Services (YES), is having information sessions for young people between the ages of 16 and 29, coming up on September 15, 16 and 22.  If you have an interest in fashion as a career, these workshops would be a wonderful learning experience, and invaluable to your future as an entrepreneur in the fashion industry.  The event on the 15th will be held at the YES head office while the other two sessions will convene at TFI.



The workshop topics covered will include; intro to fashion, fashion marketing, design, business planning. and more.  Better yet, they're free!  As they're interrelated, it's advisable to take them in sequence.  The series repeats 5 times from mid August to mid November, so making it to all of them is easy and convenient for your busy lifestyle.

Once you've finished all six workshops, you're eligible to enter The Fashionista's Den Competition, where you can win $1000 cash, a one year TFI membership, attend seminars with industry professionals, and benefit from skilled mentors.   If you need more information, go here or contact A Passion for Fashion Coordinator Annie Lam


Educating and helping today's teens, young adults and immigrants to follow their dreams has always been of paramount importance to 3SHAHS founder Shah Emily Noaman.  What arose from her desire to help out young people was the Keeping It Local initiative she came up with five years ago.    Shah herself elaborates on this;

"[It] is close to my heart because I know what it is like to come to a foreign country with my parents and face a difficult time.   I personally know a number of young adults who are having a hard time landing jobs in their chosen fields because they lack work experience."  

As a refugee, Noaman has proven that sky truly is the limit and dreams do come true.  Her passion for jewellery design, was merely a hobby which developed in her teenage years; today she has been featured in countless publications from the National Post, The Globe & Mail to ELLE Cananda.  She has also had the oppurtunity to showcase her designs in numerous fashion shows in North America and design for various actors, singers and the like. So dream big and work hard toward making those dreams come true!  If you have any business related inquires for Shah, shoot us an email and it would be her pleasure to get back to you.